Bridging the last mile to business intelligence and big data

Marius Moscovici

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Top Stories by Marius Moscovici

With billions of data points being generated every day, some companies don't know what to do with Big Data – and that's understandable. It's difficult to manage all of it, but it's impossible to ignore. This obvious opportunity leaves a large percentage of executives concerned that their information isn't correctly represented and entrepreneurs struggling to find a way forward. But Big Data is worth the struggle. It can help business owners understand how their business functions and how it serves their customers. It can help companies reveal new opportunities, dig up unknown problems and even make more money. Big Data is an asset to any company that takes the time to position it the right way – but it's up to each company to take the initiative to do so. First, consider Big Data within the context of the customer. What kind of interaction does the customer have wi... (more)

Demystifying Self-Service Data By @MMoscovic | @BigDataExpo #BigData

Demystifying Self-Service Data and the Future of Business Intelligence Based on a concept of centralized data analysts, traditional BI creates a system where IT specialists create deep-dive reports, typically for C-suite executives because analysts' time is too valuable to spread any thinner. Imagine that you wanted to see a review of the latest weekend blockbuster, but you couldn't just Google its Rotten Tomatoes score. Instead, you had to submit a written request to an information technology department, wait five days, then sift through a binder-sized report that breaks down the ... (more)

Setting Up Social Analytics Reporting with BI Tools By @MMoscovic | @BigDataExpo #BigData

The streams of social media continue to grow exponentially, and these streams possess a hidden goldmine of information to help you engage your clients. However, a Harvard Business Review study reported than approximately 12 percent of organizations deem their analysis and utilization of social media data as less than effective. Each day, 200 million Twitter users create 400 million tweets. On Facebook, users post 600,000 bits of content every minute. YouTube aficionados upload 72 hours of video each minute. The streams of social media continue to grow exponentially, and these str... (more)

How to Transform Data into Insight By @MMoscovici | @BigDataExpo #BigData

In many businesses, leaders at higher levels feel pressured to collect data from every direction: sales numbers, customer support resources, client health scores - anything and everything that might tell them something about their company that isn't apparent outside of the metrics. They measure and measure without understanding why or having a plan for what they might find. Data collection without perspective, however, is almost as dangerous as collecting no data at all. Vanity metrics, those that look impressive but don't lead to real insight, simply tell you what you already kno... (more)

It's Time to Take the Policy Handcuffs Off Big Data By @MMoscovic | @BigDataExpo #BigData

The United States government houses a massive data set, and utilizing it in a transparent and ethical manner is vital to our economy, our environment and our overall well-being as a society. Distrust in the public sector is at an all-time high. At the same time that Americans share "Which Downton Abbey Character Are You?" quizzes with the world-offering their personal data to the private sector-a record number of others refuse to answer government surveys and scare off census workers. The disconnect endangers the health of our democracy. The United States government houses a mas... (more)